Performance Marketing Assistant Role in Lahore
Performance marketing assistant roles are increasingly becoming essential in today’s digital-first business landscape. At Octatude Lahore, we are searching for a driven individual who can contribute to our performance marketing efforts across various paid channels. If you have the right mindset and experience in paid media campaigns, this could be your chance to join a dynamic team and grow your career. We are offering this full-time opportunity to candidates passionate about advertising, data analysis, and campaign execution. With projects that span platforms like Google, Facebook, and LinkedIn, you’ll gain valuable exposure to real-world digital marketing.

Key Responsibilities You’ll Handle
As a performance marketing assistant, your job will be to support our paid media team and ensure our campaigns are optimized to perform at their best. Here’s what you’ll be doing:
Campaign Strategy and Execution
You’ll help develop and execute ad campaigns across Google Ads, Meta (Facebook/Instagram), and LinkedIn. This includes setting up campaigns, choosing audiences, and writing high-impact ad copy.
Daily Performance Monitoring
Your role involves daily checks on important KPIs like ROAS (Return on Ad Spend), CTR (Click-Through Rate), CPA (Cost Per Acquisition), and conversions. These metrics will guide improvements and keep campaigns on track.
Performance Marketing Assistant Role in Lahore
Join Octatude Lahore as a performance marketing assistant. Plan and optimize paid campaigns with growth-focused strategies. Apply now to boost your career!
Creative Testing and Targeting
You will assist in audience segmentation, A/B testing of creatives, and analyzing the results. These insights help us determine what messaging resonates best with our target audience.
Conversion Tracking and Analytics
Expect to work with tools like Google Tag Manager and Google Analytics. Setting up and reviewing conversion tracking is key to measuring success accurately.
Collaboration and Communication
You won’t work in a silo. Collaboration is vital. As a performance marketing assistant, you will:
- Coordinate with designers for visual ad assets.
- Share insights with content teams to improve ad messaging.
- Participate in strategy sessions with the senior marketing team to scale successful campaigns.
All communication needs to be clear, concise, and data-driven. Your ability to interpret performance reports will be essential.
Required Skills and Qualifications
To thrive in this role, the following skills and background are preferred:
- 1–2 years of hands-on experience with paid media (especially Google Ads and Meta).
- Proficiency in digital marketing tools: Google Ads, Google Analytics, Meta Business Suite.
- Understanding of conversion funnels, retargeting, and audience segmentation.
- Familiarity with SEO, landing pages, and funnel optimization (bonus points).
- Strong analytical and organizational skills.
In addition to technical knowledge, soft skills like time management, adaptability, and communication are key.
Perks of Joining Octatude
Octatude offers more than just a paycheck. Here’s what makes us a great place to work:
- Competitive salary based on experience.
- Professional growth opportunities through training and mentorship.
- A collaborative, inclusive work culture.
- Access to the latest marketing tools and platforms.
- Exciting client projects that challenge and inspire.
Work Environment and Location Details
This position is based in Cavalry Ground, Lahore. The role follows a Second Shift (Afternoon) schedule and is a full-time, permanent opportunity. We believe in providing flexibility and creating a supportive environment that encourages continuous learning.
Ready to Join Us?
If you meet the qualifications and are excited about shaping your future in digital marketing, we invite you to apply today. We are looking for someone who is proactive, data-oriented, and eager to contribute to campaign success. This is your opportunity to work with a forward-thinking digital agency that values creativity and performance equally.
Job Summary
Industry: Advertising / PR
Functional Area: Marketing
Job Location: Cavalry Ground, Lahore, Pakistan
Job Type: Full-Time / Permanent
Gender: Male
Education: Intermediate / A-Level (minimum)
Experience: 1 to 3 years
Apply Before: April 30, 2025
Posting Date: April 22, 2025
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